Legendary scent power. Monumental hydration. Zero compromise.
Technically, it's a formula change. Emotionally, it's like your team winning the Super Bowl. Meet the new W formulas. With doubled scent load, increased hydration and more sweat-blocking power, our new deodorant and body wash are a monumental breakthrough for mankind (or at least for your morning).
Better Glide. Bigger Presence.
Bigger suds. Louder scent. Zero excuses.
Start Every Day With a W
Made in the U.S.A.
W products are bottled right here on home turf. Smell good, feel good, support your country—Uncle Sam would approve.
Only The Good Stuff
Clean ingredients that pull their weight. Nothing more, nothing less.
No parabens. No phthalates. No harsh sulfates. No artificial dyes. No animal testing. None of the garbage other brands sneak in and hope you won't notice.
Scents That Last
Long lasting scents that go the distance. A whole lineup of luxury-level fragrances that stick with you all day, every day, no matter what life throws your way
